J H I is very proud to be involved in the creative positioning and roll out of the RVA Creates Campaign, spearheaded by Venture Richmond, endorsed by Mayor Jones, and embraced by City agencies, corporations and many other local organizations. it’s an exciting initiative to celebrate and communicate the many business, scientific, manufacturing, financial, service and yes, creative accomplishments that happen every day in our community.
Tell us your story at: www.rvacreates.com. Come and create your own personalized badge of creative thinking and show your support. What are you and your organization doing to promote creative thinking?
Oh, cool bumper stickers are available (they reflect light!)…just ask.
J H I recently completed a project for the Leadership Council on Legal Diversity; the branding of their first annual membership conference. The work completed spanned a range from Flash animation email invitations to fully designed conference notebooks, three-dimensional mailers and grand format on-site signage. It has been a true pleasure to work with this group of men and women devoted to such a worthy and important cause.
A relay race metaphor was an underlying concept used throughout the pieces in this project. Members were first sent a flash animation teaser to spark excitement about the conference. Members then received a three-dimensional mailer. The exterior of the box carried the line “The Time is Now”. Inside a stopwatch displayed the LCLD logo along with registration information. As a result of this strategy, conference registration and attendance surpassed projections.
Following the conference, members were sent another mailer. This piece continued the concept of a relay race with the act of passing the baton—A reminder for each member that they are running the final leg of the race for a more diverse law profession.
Some of our neighbors may consider us as “Murder on Monument” because the architecture style of our little building doesn’t conform to established and perhaps entrenched perspectives. But, we much prefer to think of ourselves as “Modern on Monument”. J H I is a company that never settles for the status quo. Our work, our client relationships, our attitudes about virtually everything we do are focused on discovering fresh new ways of solving old problems. We even have a beautiful dog that is an ex-con from the unique PenPals program.
We do think that the one thing everyone can agree on is that, each Spring, in front of our Mies Van der Rohe inspired, Fred Highland / Haig Jamgocian designed slice of creative thinking in brick, sits one of the happiest and most beautiful Crepe Myrtle trees on this famous street!
Recently, John, Christen and I got to spend a few fun days with our friends at Westminster Canterbury Richmond shooting photography for the new marketing materials we’re creating. We can’t wait to show off the new work soon!
We are never short on interesting projects around here at J H I. Recently, we named and branded the First Annual Membership Meeting of the Leadership Council on Legal Diversity which will be held in October in Washington, D.C. As expressed in their mission statement, the goal of the LCLD is to “significantly advance diversity and inclusion within the law profession.” We are thrilled to be working on this project! J H I has branded this high-powered and influential conference with a strong logotype using bold colors and shapes to communicate diversity and openness.
J H I has been able to integrate some interesting new media applications into this project, including an emailed Flash animation which unveils the conference theme to registrants. Click below to watch it!
When we heard about the financial hardships of the historic Byrd Theatre, we were heartbroken. We love the Byrd. We can’t imagine Richmond without it. We know lots of other locals feel the same. And we knew the annual Carytown Watermelon Festival was only a week away, when thousands of potential donors would be walking past this beloved landmark. Two days and one great slogan later, we had designed a t-shirt and gotten a few sponsors on board, including Target Marketing, who offered to help get 500 shirts produced and delivered in time for the festival. The shirts are $15 each (cash only) and will be sold Sunday, August 8 in the lobby of the Byrd Theatre. You can also pick one up at World of Mirth, Eurotrash and Chasen Galleries. A special thanks goes out to our silent sponsors – anonymous at their own request – whose generosity means that 100% of shirt sale proceeds will directly benefit the Byrd Theatre Foundation. If all goes well, we’ll sell out and need to produce another 500 to meet the overwhelming demand!
A fantastic infographic from GOOD.is showing the dramatic increase in recent years in good-for-the-earth human-powered transport. Let’s keep it going! Click here for the full size graphic.
That bright orange scooter parked outside is the sign of a new addition here at J H I.
Allow me to introduce myself: I’m Meena Khalili, designer and illustrator and the newest addition to J H I. It is a sincere privilege to be working in this productive and successful creative think tank!
I’ve come to J H I just after receiving my MFA in Design from Virginia Commonwealth University. Prior to that, I studied Illustration at VCU where I earned my BFA in Communication Arts and Design. I have studied illustration in Florence Italy, and taught graphic design in Doha, Qatar. I get my good ideas by traveling, observing cultures, and drawing the world around me.
Just last month, Applied Arts Magazine recognized a series of my illustrations which were inspired by the charming and charismatic coffee shops I’ve observed here in Richmond, Virginia. This work will be featured in the September 2010 Student Awards Issue of Applied Arts Magazine as well as in the November Awards Exhibition in Toronto, Canada.
Richmond, Virginia. this historic and interesting city, is chock full of visual nourishment that continues to feed us those good ideas!
(Richmond Coffee Shop Series Award Winners)
It’s pretty gratifying to enter only one thing in an awards show, and win. The print and online ad campaign JHI created for The Gables at Westminster Canterbury Richmond was awarded a Bronze in the Housing/Advertising: Print/Radio/TV category at the 19th Annual National Mature Media Awards. We are grateful for the recognition, and grateful to have the opportunity to do good work for a great client.
ChildFund began in 1938 in Richmond, VA. Founded by Dr. J. Calvitt Clarke, it was originally called China’s Children Fund (CCF), and was created to help children displaced by the second Sino-Japanese War. The “child sponsorship” concept we know today stemmed from Dr. Clarke’s vision: one sponsor donates one amount to help one child.
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