JHI is delighted to be working with Westminster Canterbury Richmond, a premier continuing care retirement community with such a beautiful campus and wonderful amenities that I keep trying to figure out how to get around the age limit so I can move in (sorry folks: you gotta be 62 or older). In addition to lovely residences and a packed calendar of events and activities, WCR also provides high quality healthcare support. While the focus is on staying healthy and independent, WCR also offers assisted living and nursing care, providing residents and their families with the secure knowledge that they will be well cared for if their needs change.
Celebrations is St. Catherine’s annual newsletter which highlights the various achievements of the graduating class and celebrates the end of the school year. More pics after the jump, enjoy!
That’s right, our “History” campaign for the Richmond Metropolitan Convention and Visitor’s Bureau made it as far as NYC! RMCVB received a great opportunity to advertise alongside editorial coverage in the New York Times this past Sunday where Richmond was the featured destination of their “36 Hours” column. The article features many Richmond favorites (and JHI staff favorites) Kuba Kuba, The Jefferson Hotel, The Camel and Black Sheep. This is a great example of integrating advertising with relevant editorial coverage to further promote your product or service. Great job RMCVB on a great national story!
There are 2 things in life that I love above all others: new people and accessories. A few weeks ago, J H I got one of each! Stephanie recently graduated from VCU in graphic design. She also spent a semester studying architecture in Copenhagen which means she speaks Danish. That adds one more language to the J H I repertoire, bringing the grand total to 4 different languages! She is also a great asset as a talented designer and a very hard worker.
The long-awaited RMCVB shopping bags arrived the very same week as Stephanie did and she jumped right in and helped us show off the fun Virginia-themed illustration. The bags are stylish and fun and a great way to promote the Richmond Region!
In addition to the 15oth logo, J H I also designed an ad to promote the Richmond Region’s Civil War commemoration. The message reinforces Richmond’s pivotal role in that Great Conflict and the design, like the logo, is based on broadsides (posters) from the Civil War era. The authentic cannon illustration was provided by the Museum of the Confederacy. The logo and the ad provide a design language that will be echoed on the On To Richmond website and throughout materials created for the commemoration.
Richmond is an amazing history experience; you don’t have to go far to get up close to some of our country’s most significant events. This time it’s a four year long commemoration of Virginia’s participation in the most tragic and perhaps most cathartic of all: The Civil War.
Our wonderful clients at the Richmond Metropolitan Convention and Visitors Bureau asked us to do some visual thinking and create an identity that needed to contain an unusually large amount of information. The design was developed by researching broadsides (posters) and other graphic design from the era to create an identity that blended the historic event with the excitement of the 150th commemoration. It’s a smart solution with a strong graphic look that will be instantly recognizable when used by many partners and it contains a memorable Union battle cry as its distinctive and unique call to action. This is the result…
We’ve recently teamed up with Carpenter Co. to provide the branding and signage for Carpenter’s latest PR campaign, “Sleep Better. Dream Bigger.” Over the past 4 weeks, the folks of Stephenville, TX (singer Jewel’s hometown, population 15,000) have had the ability to visit the Sleep Better showroom and learn how to get a better night’s sleep. Leading up to the showroom opening and last night’s live performance by Jewel, we helped the Carpenter folks create a mobile billboard on the trailer of one of their fleet vehicles! Visit www.sleepbetter.org for more info on the campaign and to read the Stephenville Dreams blog!
Here at JHI we are big believers in supporting locally-owned businesses, which is one of the many reasons we are proud to have Ukrop’s as a long time client (since 1999). Interesting fact: Ukrop’s is the area’s largest retailer of locally grown produce. Local Route is a campaign we designed for Ukrop’s about two years ago, and it’s still going strong (in fact, a grocery chain in the Midwest liked it so much they asked if they could use it). On June 29, we’ll be reprising Local Route for a five week run of :10 TV and online ads that change weekly to feature local farmers and the summer produce item that’s at its peak.
I can’t wait until summer. Festivals, swimming, and sunshine all make this my favorite season. This summer, there’s something else to look forward to! At the end of May, a new store will be opening in Mathews, Virginia. Real Goods will focus on small batch Virginia products, promising “exceptional foods from local sources.” The owners, Rosemary Griffith and Rob Acosta-Lewis, have traveled all over the state looking for growers and artisans whose wares (and stories) remind us how diverse Virginia is. Everything from fresh flowers, to microbrews, from bread to soaps and lotions will be sold in the sunny yellow shop on Main Street. I can’t wait to stop in this summer!
Recently J H I designed not one, but TWO (dare we say gorgeous) new websites for Better Housing Coalition. To make it easier for different users to find the information they need, we split the vast amount of content that was previously on one site into two: betterhousingcoalition.org (above) and bhchomes.org (below). The first site will tell you everything you want to know about Better Housing Coalition, an award-winning non-profit organization that changes lives and transforms communities through high quality affordable housing. (Please consider making a donation while you’re on their site.) The second is where to go for details on buying or renting one of their beautiful, eco-friendly apartments and homes.
BHC is remarkable, smart and really good at what they do, and it’s been an honor to work with them and to make our own small contribution to improving affordable housing right here in RVA.
